We help for our clients'
profitable growth
significantly
To all our clients the entire Shining team makes this Promise. It is measurable, can be quantified and definitely delivers by fleshing out improvement areas.
The driving force of our consulting practice is our Promise. It is similar to the end-customer’s decisive selection factor in the competitive scenario for regular repurchase
of a product or service. That’s, of course, always based on the promise of cost, quality and aspiration at any price point. The promise culture we design for our clients
becomes a driving value in their organisations to help them achieve their objective. We have implemented the promise culture in Wipro, Jubliant Organosys and
Mahindra, among others.
Here is Wipro’s example:
Before: Belief driven closed
environment culture
After: Our reccommendation on the
Promise strategy and their first 3-year goal in 1998
Shining values
(Our Attitude)
Curious to unfold cross industry
eco-system insights
(Our Behaviour)
Passionate to create extra value for clients
by cutting waste
(Our Action)
Disciplined* research to generate insights
for client business strategy
to execution and activation
(Our Delivery)
Emotional Surplus to deliver extra benefit for
client’s business surplus
Shining’s corporate values infiltrate all client deliveries that are crafted on the basis of our clients’ connect to their end-customers, their growth prospects, the competition and market complexity.
This brings consistency to our "Creative Business
Strategy and Vision" recommendation
for clients
to grow in profit, volume and market share.
Our values drive our promise. At Shining we believe a promise is an engagement and competitive excellence factor at both the individual and organizational levels.
We promise to ourselves to be meticulous and value centric in our deliverables for our clients’ prosperity as that is our assured future.
We vividly manifest our promise internally and externally. This maintains the coherency of the
deliverables of our organisation.
*Discipline: Shining’s nine-step quality process, a working discipline to
deliver extra benefit to clients from strategy to activation
Exploration: Painstaking in-depth research insights drive clarity of objective in every project.
Orientation: To make the project output predictable while maximizing intellectual assets for its strategic leap.
Convergence: To deliver measurable extra benefit
to clients, from strategy to activation, in every
aspect of the project’s process and design so the
outcome becomes qualitatively perceptible and
differentiating for end-customers.
