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  Future of industries - Automobile Industry  
     
     
 
Automobile industry
 
Shining Perspective
Eco-friendly application in the vehicle is a costly affair today
Need to get into micro details of product planning with different customer segments to evaluate the mass potential for designing a low cost, high functionality, aspirational vehicle
India has the potential of selling huge volumes. With volume, the automobile manufacturing cost
goes down
The volume perspective can be used for making a low cost green vehicle in India so that India
can lead the world in the low cost green ride
 
 
India being at helm of Growth
Growth in demand for automobile market world over will be driven by technological innovation aimed at making vehicles greener and environmentally friendly. India will emerge not only a major market and hub for global automobile market but also a favored destination for automobile majors to outsource more processes.
 
Changing consumer needs
2011 will see increasing demand for remodeling accessories from individualistic consumers. Fuel efficiency,
advanced fuel technologies and environmental sensitivity will affect the future trends. The development of
cleaner, alternative and renewable fuels like CNG, hydrogen and bio-fuels will complement industry spending
in greener vehicles.
 
Sales of hybrid vehicles will increase while the sector will see increasingly more investment in greener technologies. Consumers preferences, driven by chaotic urban development and infrastructural constraints will be increasingly towards smaller and more fuel efficient vehicles being developed by Asian and European automobile companies.
Compact Utility vehicles, Sales of hybrid vehicles will increase while the sector will see increasingly more
investment in greener technologies. Consumers preferences, driven by chaotic urban development and
infrastructural constraints will be increasingly towards smaller and more fuel efficient vehicles being developed
by Asian and European automobile companies. Compact Utility vehicles.
 
Industry Outlook in 2011
2011 will be a year marked by players coming out with high priced two and four wheelers targeted at luxury driving.
 
The industry will shed unprofitable assets intended towards rebalancing of portfolios while investing in newer technologies.
 
Year 2011 will see concentrated visible industry efforts in promoting cleaner, renewable alternative fuels like CNG, hydrogen and bio-fuels to steer the focus towards technologies which are greener and environmentally friendly.
 
 
  Industry Growth Drivers
  Economic growth
  Emerging market
  Easy availability of finance
  Greater affordability of vehicles
  Favorable government policies
  Availability of a variety of vehicle models meeting diverse needs and preferences
  Increased demand for smaller, more fuel-efficient cars
  Increasing Environmental awareness
 
  The Market
  The Global Automobile industry sales volume was 66.2 mn in 2007
  Industry sales grew by 5.75% in 2007
  Global Automobile industry accounted only 2% ($1.3 trillion) of Global World Product (GWP)
of $65.61 trillion(2007 est.)
 
  Industry Competitive Scenario
  Highly competitive global market
  Shifting balance in the global auto market
    BAIC buys GM's unit Saab, and another Chinese company ZGHC buys Ford's Volvo
  Outsourcing to sustain cost
    Offering contracts for manufacturing entire cars, from design to assembly, to the sub-contractors
  Companies are seen re-locating their production centers to lower cost location
    In North America, companies are moving centers from Detroit to the South and South West while
Central Europe (Poland, Czech Republic, Slovakia, etc.) is the preferred location for new production
centers in Europe
  Major Players
    Toyota Group
    GM Group
    Ford Group
    Renault-Nissan
    VW Porsche
    Hyundai Group
    Honda Group
    PSA Group
    Fiat Group
    Chrysler Group
    Suzuki Group
    Daimler Group
    BMW Groups
    Others
 
  Industry Complexity
  High entry barrier
    Huge capital investment required
    Govt. regulation
    Taxation
    Stringent environmental norms
    Reducing CO2 emissions
  Access to capital
  Managing operational flexibility
  Managing economies of scale
  Supply chain management
  Inventory optimization
  Managing cost and profitability
  Managing productivity
     
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